Saturn-ning

Just picked up on Saturn's new social network site imSaturn. Great move for a great brand. Others will probably take their lead no doubt. The really notable play on this new site is that Saturn chose to use Ning as their social network platform. Great move Ning team! Can't wait for more social brands to join the revolution. Certainly there are tons of implications and a world of learning to explore for any brave brands willing to take the plunge. Using Ning seems like a very logical approach to get going.

Hopefully with the continued work of OpenSocial, OpenID and other portability standards, we will all enjoy flexibility in wiring up these pioneers into the social-sphere.



Visit ImSaturn